Storytelling is my passion

California born and raised, Los Angeles based, with stopovers in Massachusetts, Colorado, and Australia, mate. After studying screenwriting at Boston University’s Film & Television program, I have gone wherever the roads have taken me, working for multiple production companies and creative agencies along my journey. At every studio I collaborate with, I’m constantly learning and adding new tools to my increasingly heavy bag of storytelling tricks. From longer-form branded social content spanning several minutes, to a bite-sized 15-second spot, I genuinely revel in the challenge of devising a unique, compelling story within various time constraints.

a kreative by kel g.e.m.

Whether it’s a standalone ad or an all-encompassing brand package, I want to create a G.E.M. for you.

Global — appealing to the masses, target audience included

Emotional — laughs, tears, thought-provoking, all the feels

Memorable — making something that will stick with you long after viewing

Each of these self-constructed pillars guides me throughout the entire creative process. My goal on every project: Connect with a diverse audience using real emotion so people will remember it long after the flight has run its course.

after logging off

As much as I enjoy my career, work/life balance is important. In my free time, I enjoy nature hikes with my one true woof Bacon, taking part in month-long movie challenges on Letterboxd, hate-watching trashy dating shows, appeasing my inner foodie at exciting new restaurants, and planning my next trip abroad. The current bucket list queue: Japan, Thailand, Spain, Ireland, and Peru. (And like 100 more)